Assessing The Importance of Pinduoduo E-commerce Platform’s Cross-border Service Quality in Thailand to The Shopping Frequency of Chinese Students at Chiang Mai University (Jing Fu and Raslapat Suteeca) (#9585)

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Title: Assessing The Importance of Pinduoduo E-commerce Platform’s Cross-border Service Quality in Thailand to The Shopping Frequency of Chinese Students at Chiang Mai University

Authors: Jing Fu and Raslapat Suteeca

Track: DAMT2: KM